Page Views
Page Views count how often a webpage is accessed by users. Each visit to a page is recorded as a Page View, regardless of whether the same person visits the page multiple times. To further evaluate the reach and relevance of a website, the following KPIs are often used in addition:
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Unique Visitors: The number of individual users who have visited the website.
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Page Hits: All server requests required to load a page, including HTML, CSS, images, and other files.